LISTEN NOW 

APPLE PODCASTS  | SPOTIFY​
Dr. Matt Maggio is a soft tissue injury treatment specialist with 14 years of experience. Dr. Maggio, also the program coordinator for Adhesion Release Methods, shares his unique approach to soft tissue work that helps massage therapists achieve more consistent results while working less. In this conversation, Dr. Maggio discusses the importance of focusing on treatment outcomes rather than time spent, the significance of specializing in a niche, and how massage therapists can play a key role in addressing the opioid epidemic by treating the root causes of pain. He also highlights the benefits of educating clients, establishing boundaries, and charging for results instead of time. This episode is packed with valuable insights for massage therapists looking to enhance their practice, reduce burnout, and achieve greater career sustainability.
Picture
Don't be afraid to stand out. Photo by Leon Rockel on Unsplash
TAKEAWAYS
  • Focus on Results, Not Time: Stop selling your time—focus on the results you provide. If you can solve a problem in 30 minutes that would typically take longer, you’re providing more value. 
  • Niche Down to Stand Out: Specialize in a specific area of treatment to differentiate yourself and command higher fees. 
  • Educate Your Clients: Communication is key. Take time to explain the treatment plan to your clients, showing them how and why the work you're doing will help them. 
  • Offer Shorter, More Effective Sessions: Reconsider the traditional 60-minute session. Implement systems that allow you to deliver quality treatments in less time, which increases your efficiency and reduces burnout. 
  • Embrace Soft Tissue Work as a Primary Solution: Understand that many chronic pain issues are caused by soft tissue imbalances. Embrace the power of soft tissue treatments like adhesion release to help your clients with long-term relief, preventing the need for costly surgeries or pain medications.
ABOUT
Dr. Matt Maggio is a soft tissue injury treatment specialist. He has been the clinic director for Peak Injury Solutions in Raleigh, North Carolina since 2012.  His focus is on diagnosing and treating adhesion, aka scar tissue, and reducing inflammation from chronic injuries, without the use of drugs, injections, or surgeries, which leads to a significant increase in overall function, flexibility, and long-lasting pain relief. 

He is also the program coordinator for Adhesion Release Methods where we teach overworked manual therapists a new treatment system that eliminates the frustrations of not getting consistent results, all while working 50 percent less and easily doubling their income.
​
CONTACT
Website: www.softtissuerev.com
IG: https://www.instagram.com/dr.matt.maggio/
LinkedIn: https://www.linkedin.com/in/drmattmaggio/
Youtube: https://www.youtube.com/@SoftTissueRevolution

MORE
Free 5 Day Find, Feel & Fix Sciatica Nerve Challenge: https://www.adhesionreleasemethods.com/free-training

TRANSCRIPT
​EPISODE #114 DR. MATT MAGGIO
​​* Transcripts are automatically generated and may not be word for word accurate. 

Want More?
#107 GENTLE TECHNIQUES PROFOUND RESULTS WITH CHRISTINE KNOX